Junior Media Studies Blog

Language 1) Make two lists - one of website  conventions  used on Marcus Rashford and Kim Kardashian's official website and one of social media conventions found on their Instagram pages.  WEBSITE CONVENTIONS Their personal profile picture Branding (IDENTITY) An advertisement for his new book Self promotion to his fans SOCIAL MEDIA CONVENTIONS Verification symbol Background/banner image Replies - audience interactions A personalised bio dedicated to the creator Links to their website Highlights 2) How does Marcus Rashford's website and social media promote his brand? Give at least  three  examples of different pages / posts / images from his website or social media.  Book Club - Marcus Rashford Personalised Website to aim his promotion to children reading Political Campaign - Rashford used twitter to challenge pm (Boris Johnson).  Uses quote retweet - encouraging audience - which can push likes + interactions 3) How does Kim Kardashian's website and so...

Introduction to OSP: Influencers blog tasks Read this article in The Week magazine on the rise of social media influencers and answer the following questions:  1) What years did YouTube, Twitter and Instagram launch?  YouTube in 2005, Twitter in 2006, and in 2010, Instagram  2) What is the definition of an influencer?  A influencer is a person who has the power to affect others purchasing decisions due to their authority, knowledge or relationships with their audience, which typically on social media  3) Give an example of an influencer and how many followers they have. Try and add some additional information, brand associations or other statistics if you can. Dhar Mann is a social media influencer and entrepreneur who has over 145 million followers around all platforms like YouTube and Instagram. Also, the main Dhar Mann studios channel has over 26 millions subscribers, TikTok has over 16 million followers, also has 39 million followers on his official page an...